Case Sharing 

Biu Chun Watch Hands & Parts Manufacturers Limited

Winning Award and Satisfying Customers

Industry: Jewellery, Watches & Accessories
Service: Award & Assessment 

Biu Chun Watch Hands, 6S

Biu Chun Watch Hands & Parts Manufacturers Ltd. (Biu Chun) was established in 1985. Biu Chun realized that performance assessment through comparison to industry standards and internal benchmarking are important to evaluate corporate performance and increase staff’s motivation. TQM was invited to provide reference standards, establish quality management system and provide trainings to improve the system of handling customer complaints and promote 6S.

Project Scope

  • Prepare for participating in HK Awards for Industry: Quality 2003

  • Provide advice on better data analysis, reporting and presentation

  • Benchmark and improve operations (customer relationship management, R&D, etc.) with market research and analysis

  • Provide training and internal competitions to improve organizational performance


  • Achieved Merit Award in HK Awards for Industry: Quality 2003

  • Improved the efficiency in handling customer complaints

  • Reduced defect rate and improved customer satisfaction

  • Increased inventory tSurnover 50%

  • Deployed company strategy by equipping staff with quality skills

  • Raised staffs’ commitment and reinforced "6S" movement